Product Description:
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Paper quality= 70 gsm offwhite (Excellent)
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Cover quality= 260 gsm card
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Digitally printed, with excellent print and paper quality
Book Synopsis:
Winner of a special award from the National Science Foundation -- With a foreword from Steve Blank, Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.
